The FIRY Story
Our
100-Year Journey
Learn about how FIRY has evolved, and the vision guiding where we’re headed, as part of our 100-year journey.
The Future Is Built on Systems.
FIRY is the FUEL that compounds growth across an expanding portfolio.
Competition platform
The pioneer in skill-based competition, Skillz provides the infrastructure for competitive gaming, including tournaments, identity, payments, rewards, and player engagement at scale.
ai Ad tech marketing
RZR is an AI Ad tech powered growth platform that helps businesses acquire, retain, and re-engage users through intelligence-driven advertising and performance marketing.
developer Infrastructure
Beamable provides the backend technology, live operations tools, and scalable infrastructure that enable developers to build and operate modern connected experiences.
The Ecosystem
A compounding
flywheel.
Built to compound.
Built to endure.
The FIRY ecosystem is engineered for those building durable platforms in competitive entertainment.